If you have an SDR, or sales development representative, you know that they are working their hardest to create the next lead. Leads flourish into a thriving business relationship, at least in theory. However, if you’re new to the business, you may not know what you should do after you find a lead. Luckily, we’re here to help. We have a guide on what you should do once you run into a lead.
This is the first step. This involves finding potential clients to work with. Only 13 percent of them will be true opportunities, and it can take months to convert. One reason the number is so low is because many leads don’t have a follow-up, and don’t have enough attempts to call. Some people feel like if the prospect didn’t answer, they must not be interested, but this isn’t always the case. Sometimes, they’re just busy.
Using email, social media, phone, and other ways to contact a prospect can increase your likelihood of sealing the deal. Constant communication and sending your prospect information that’s helpful can help close the deal. If your client sees a study that proves you can help them, that can help.
A response time tends to be around two days. For many, this takes too long. Also, replying to a prospect ASAP, like in five minutes, is much better than taking your time. A salesperson must be on the lookout for this.
A lead may take up to 10 times to be on your side. It’s all about persistence. Throw away the idea that if you contact them too much, they’re just going to be annoyed. As long as you know how to sell them, there isn’t such a thing as following up too much. However, there are mistakes you can make.
Many people make mistakes when they follow up with leads. Here’s what not to do.
Getting leads can improve your business and your sales team. Here are some ways to follow up that tend to work.
An email is something that you can spend a good time crafting. Here are some ways to make the email even better.
No one likes phone calls, yet they are still important in business. Here are some ways you can make that call count.
It can be a little frustrating calling someone, only for them to reach voicemail. Sometimes, you don’t even get a call back. Here are some ways to ace that voicemail.
If you want to track this, here are some ways to do so.
CRM, combined with an automated email marketing tool, is ideal whenever you’re managing leads. You can track each potential client and track progress without putting too much work into it.
Put all your prospects into a list. Here are some ideas on how to do it.
With so many companies not organizing enough and failing to seal the deal, it’s important that your sales team needs to do that. From following up more to changing how you communicate with prospects, these are a few ways you can succeed.