Verified leads: Brands done with flat engagement and ready to pay an agency to run their social, with budget approved. Exclusive to you.
DTC furniture brand · $3M revenue
Recorded qualification call and full notes, delivered to your CRM.
Every claim on this page is backed the same way: Recorded client reviews where their own sales team walks through the deals that closed. Social retainers churn faster than almost any agency service, so which account you sign matters as much as how many: A brand with a real budget and a reason to hand off social sticks, and a bargain hunter who wants 12 posts a month doesn’t. We screen for the first kind.
We message owners and marketing leads inside your ICP, confirm what they’re doing on social today, why it stalled, the budget and the timeline on a recorded call, and the brands ready to hire land in your CRM with full notes for your closers.
A social media lead makes three stops on the way to your CRM or calendar: Targeted outreach, lead screening and handoff. Those stops build a direct line between a brand’s stalled social presence and your agency’s intake and sales process.
Brands close to hiring a social media agency, reached at a scale no in-house team can cover, in the channel they respond to: Their inbox.
Before delivery, our in-house verification team screens each prospect for needs, budget and intent to confirm they’re sales-ready.
Your CRM gets each double-verified appointment with a live notification. Return anything outside the scope we agreed within 10 days and pay nothing.
Every social media lead is held to the same standard, and one that misses it is free. The multi-step process behind it scores and screens each prospect for needs and intent. Whether they’re handing off social for the first time, replacing an agency that recycled templates or adding paid social to organic, the lead arrives in your CRM already sales-qualified.
Once social media leads reach your CRM, three levers move the outcome: Lead intent, handoff and the follow up process. We pull all 3 with you, backed by decades of B2B lead generation and sales experience.
Why do they want help now? Flat engagement, a channel they can’t crack, a launch coming, no time to post? Organic, paid or both, and who’s been running it? Is there a real monthly budget? Each of those questions is settled before the lead hits your pipeline. The standing promise: Sales-ready intent. They want to talk about their social.
The handoff is where social media leads are won or dropped, so we make it complete. Every note that helps your team pick up the sale is attached: Who they last spoke with on our side, which platforms matter to them, what they’ve tried in-house or with a past agency, their preferred contact. Pick up where we left off.
Your follow-up is our business too: Once a social media lead is in your CRM we coach a data-backed 20 touchpoint process, with call cadences, email sequences, SMS routines and messaging that works. Social buyers decide fast and shop portfolios: The agency that shows relevant work in the first conversation usually signs the retainer. We keep your business by making the program work, so we’ll hold your sales team accountable, and that’s a good thing.
If a social media lead we send isn’t sales-ready qualified, you don’t pay. You get a 10-day window to return any lead that doesn’t match or exceed our quality promise.
Our agency clients hold us to a 2:1 to 5:1 ROAS. We build toward that from day one. We model lead price against your retainer size and how long accounts stay, because keeping churn-prone social clients starts with signing the right ones. Our people bring decades of combined B2B lead generation and sales experience, plus what your team needs from a program to scale it.
We know this market’s trap: Endless small accounts that want full-service social for pocket change. Budget is part of our screen, so your team spends its meetings on brands that can pay the retainer. If lowering filters to lower CPL is most aligned with your agency, we’ll tell you. Our north star is account retention and growth for our agency clients, and it starts before we kick off.
Our social media leads are priced so your agency can hit a 3-5x CAC to LTV, add volume and stay year after year. No fine print: If you don’t win, we don’t win. Here’s a benchmark of going rates in this space today.
| What you’re buying | Typical 2026 price | The catch |
|---|---|---|
| Intent-data contact lists | $0.50 – $5 | Signals, not conversations; no verification anyone wants an agency |
| Shared agency-directory leads | $30 – $120 | Sold to 3-5 agencies at once; you’re bidding against everyone who bought it |
| Exclusive sales-qualified leads | $60 – $250 | Range depends on retainer size targeted and how strict the qualification bar really is |
| Outsourced SDR retainers | $2,500 – $10,000 / mo | Billed every month whether or not results show up |
The number that matters is the math against retainer value. A social client that stays a year pays for its lead many times over, and verified budget is what moves that number, not sticker price.
How Upcision bills: Per sales-qualified social media lead, scoped to your ICP and offer. No retainers, no setup fees, and a 10-day return window on any lead that misses the bar.
Get your per-lead priceYes. Every lead we deliver is exclusive to you, including against competitors in your category.
Exclusive sales-qualified social media leads run $60 to $250 in 2026, depending on the retainer size you target. Shared directory leads cost less but go to 3-5 agencies at once. Upcision bills by the lead against your ICP, no retainers, 10-day return window; the table on this page shows the going rates.
Yes. A brand that can’t fund a real retainer doesn’t pass the screen. You tell us your minimum and it becomes part of the qualification bar.
We capture it on the screening call: Which platforms they care about, whether they want content, paid or full management, and who ran it before. Your notes say which pitch to bring.
Our in-house team confirms what the brand does on social today, why it stalled, the budget and the timeline on a recorded call before anything reaches your CRM.
If a lead doesn’t match the criteria we agreed on, flag it within 10 days and it doesn’t count against you. The qualification call is recorded, so there’s no argument.
Yes. We build the targeting around your ICP: Industry, headcount, role and geography. You approve the criteria before we kick off.
Yes. Social media agencies are one of the verticals we run, alongside digital marketing, group health and VoIP. Recorded reviews from clients sit on our case studies page.
If you run a social media agency and your team can take meetings, tell us your ICP and close rate. If we can keep your pipeline full we’ll say so, and if we can’t we’ll say that too, with the guarantee behind every lead.
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